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Quick Self-Education

Quick Self-Education

  Have you ever bought a promotional item?  Surely you have either purchased a logoed piece of merchandise for yourself or, if you are on this mailing list - you've probably also purchased for your company. Have you ever participated in a new brand, marketing...

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Oh no, not again!

Oh no, not again!

  Oh no, not again.  In March of 2020 we had inventory issues in our industry due to the shutdowns in China.  With promotional sales down across our industry, our factories were not quick to ramp up spend on new inventory, resulting in inventory issues around the...

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PPAI Expo | Direct 2 You Event

PPAI Expo | Direct 2 You Event

  The PPAI expo this year was, like many of you are also experiencing at your meetings and events, virtual and surreal.  I have to admit, the pre-show gift box was on point (as it should be, given our industry).   The event planners did a fantastic job...

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A bit of good news …

A bit of good news …

  I had the most amazing calls with two clients today!  One called from Florida, who works for a cruise company.  Another called from France (and will not be able to return home to Virginia for another month).  They called to check on me, my family, and the...

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Pause vs. Proactive

Pause vs. Proactive

  I have to admit, this is the most surreal St. Patrick's Day I've ever had.  I feel like the world around us has slowed down, and in some of my clients cases, literally stopped moving completely for 30 days. So in this time, we can choose to PAUSE.  We can also...

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Should we be concerned?

Should we be concerned?

It never ceases to amaze me how global issues impact our promotional marketplace.  From rolling blackouts, strikes at a port of entry, tsunamis, tariffs, and now - health outbreaks like the coronavirus.  As we all know, people in Wuhan are not going to work (or in...

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New Year = Promo Show Circuit!

New Year = Promo Show Circuit!

We just returned from the Advertising Specialty Institute (ASI) show in Orlando, scouting out the latest and greatest new items and trends.  What did our team think was hot for 2020? Reusable straws will definitely stay popular this year ... Personalization,...

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Product of the Year

Product of the Year

Drumroll please … the product that gained the most steam in 2019 was reusable straws.  Both stainless steel and silicone were increasingly popular, with cool features like telescoping functionality or fun containers to tote your straw.   From coast to coast these...

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A week in the life …

Special thanks to Counselor Magazine for featuring our team in the their week in the life article!  So happy to have such a varied client base and strong team that supports our efforts.

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