Did you know 78% of consumers own logoed drinkware?*
The drinkware category is not going away anytime soon … This Basecamp version, pictured above, is still one of my absolute favorites. It allows chisel decoration as well as full color full wrap around the bottle. A portion of the proceeds of the sales for Basecamp items are donated to fund the Warrior Spirit Retreat.
Things to consider when purchasing your drinkware piece:
- Decoration method
- Size
- Special secondary messaging (i.e. Basecamp value-add)
- Will your ice cubes fit through the top?
- Does it need to fit under a water spout or Keurig machine at the office?
- How many hours does it need to keep your drinks hot / cold? (Realistically, a mug that keeps your coffee hot for 24 hours is a bit unnecessary … who takes that long to drink coffee anyway?)
Let’s chat through this to figure out the best drinkware piece for your audience!
*Research provided by the Advertising Specialty Institute, ©2019, All Rights Reserved.
